Marketing How To: How to Generate Massive Traffic to Your Website
The success of your online venture depends very much on the quality and quantity of traffic you generate to your website. Traffic is the need of the day. Marketing how to experts who have made a fortune through their online ventures share some tips on how to generate tons of traffic to your website.
Offer high quality content
People use internet to seek information which would solve their problems. They are also not averse to some fun. Marketing how to experts recommend that you make our content informative, valuable, interactive and entertaining.
Check for language usage errors. It is advisable to provide reference links to expert sources. It adds to the credibility of your website. Website with poor quality content and right keywords is sure to have high bounce rate.
Use an open source CMS
Drupal, WordPress and Joomla are effective and robust content management systems (CMS). You may use any one of the above. Marketing how to experts suggest that you adapt a simple web design. Templates offered by Templatemonster.com are popular among marketing how to experts.
Avoid lengthy videos (more than three minutes). Ensure that the videos and images are of high quality. It is important to avoid using images and videos just for the sake of using them. Ensure that they are relevant to your content.
Internet marketing newbies make the mistake of choosing keywords which they think will represent their business. But people searching for information may be using a different set of keywords.
It is very important to choose keywords carefully. Marketing how to experts spend substantial time on keyword research. Choose a keyword with moderate competition. Use keyword tools like Wordtracker.
Use the keyword in your titles and in the body of the content. It will be great if you manage to use the keyword in your domain name. It is a good idea to see what your competitors for the keyword are doing. Spend some time on their websites.
Create many backlinks
This is a proven technique to improve your PageRank. Marketing how to experts recommend that you write guest posts on blogs related to your business. Write articles on high PageRank article directories like knol.google.com. Ensure that you put links to your website in these articles and guest posts.
It is important to maintain consistency while creating backlinks. Participate in popular forums in your area of business. Provide useful comments on relevant blogs. Work with blog owners who are into similar business. You may see opportunities for link exchange.
Pay Per Click programs generate traffic instantly. It does not take much time to set up a PPC campaign. Google, Yahoo, Facebook and Bing are popular among successful internet marketers for PPC.
Social media websites like Facebook, Twitter and Google Plus enable you to reach millions of people instantly. Marketing how to experts recommend that you promote your website extensively in these websites. Create accounts in these sites with username as your business name.
Put your website url in your social media profile. Interact with your friends. Help them solve their problems by providing valuable information. Invite them to review your business in websites like Yelp.com. Marketing how to experts suggest that you use links to your website liberally while interacting with your friends. Ensure that you are not spamming.
Offer freebies on your website occasionally. It may be anything (like a service, a product, a coupon, an ebook). If people find it useful, they will come back to your website. They may also refer the website to their friends. It is a great way to create loyal followers.
Generating a massive traffic to your website is indeed a huge challenge. However, you can easily achieve this challenge by incorporating the above mentioned tips into your online marketing strategy. However, holding on to the traffic is entirely up to you.